Tips & Tricks

Tips & Tricks

Tips & Tricks

Top video podcast niches and how to pick yours

By

Tima Fofana

on

November 14, 2023

Do you want to create a successful podcast that resonates with your audience? You’re in luck, because there are plenty of popular podcast niches out there for you to explore. From business and finance podcasts tackling the ins and outs of entrepreneurship to conversations about pop culture that keep us current on our favorite entertainment news – it’s no wonder why podcasts have become one of the most popular mediums around the globe. In this blog post, we will explore the value and fascination of different podcast genres, while also giving examples of popular and successful podcasts. 



How to choose a podcast niche

  1. Define your why: Start by understanding the purpose of your podcast. Clarify whether you aim to drive traffic, build an audience, or share a particular passion. Your "why" will guide your niche selection and align it with your overarching goals.



  1. Self-reflection: Identify your passions and areas of expertise. Consider topics that genuinely excite you, as your enthusiasm will translate into engaging content.



  1. Target audience: Understand the interests and preferences of your potential listeners. Think about the audience you want to attract and what topics would resonate with them.



  1. Research: Investigate the popularity and potential audience size of your chosen niche. Look for a balance between your passion and existing demand within the podcasting space.



  1. Long-term commitment: Evaluate your commitment to the niche over the long term. Consistency and dedication are vital for building a loyal audience, so choose a niche that aligns with your sustained interest.



  1. Uniqueness: Ensure your chosen niche reflects your unique perspective and offers value to your target audience. Differentiate your podcast by bringing a fresh angle to the selected niche.



Examples of popular podcast niches


Comedy podcasts - why people find them funny and entertaining 

Laughter is the best medicine, and comedy podcasts are a great way to get your daily dose. Not only do they help us unwind and relieve stress, but they also allow us to connect with others through humor. Some characteristics of successful comedy podcasts include having relatable hosts, an excellent sense of timing, and a willingness to take risks. 



Examples of popular comedy podcasts include Wheel of Misfortune, Conan O’Brien Needs a Friend, and The Bugle.




True crime podcasts - the appeal of exploring unsolved mysteries 



True crime podcasts have taken the world by storm, leaving people hooked on the exploration of real-life mysteries. People are fascinated by the human psyche and our capacity for evil. There's something about diving into the murky depths of unsolved crimes that keep audiences coming back for more. Perhaps it's the intrigue of piecing together evidence in hopes of finally solving a decades-old case, or maybe it's the fascination with the darker side of humanity. Regardless of the reason, true crime podcasts have captured the attention of millions, offering a glimpse into a world of mystery and suspense that is both compelling and thrilling.  Characteristics of successful true crime podcasts include rigorous research, a compelling narrative, and a respectful approach to the victims' stories. 



Examples of popular true crime podcasts include True Crime Daily, Rotten Mango, and Hidden True Crime.




Technology podcasts – staying up to date on the latest news and trends 



In today's rapidly evolving tech landscape, it can be tough to keep up with all the latest news and trends. Luckily, technology podcasts make it easier than ever to stay informed about what's happening in the industry. With a vast array of podcasts available on a range of topics, from AI and machine learning to cybersecurity and consumer electronics, you'll have no shortage of options. Whether you're a tech enthusiast, an industry professional, or just looking to stay in the loop, tuning into a technology podcast is the perfect way to level up your knowledge and stay ahead of the game. So why not give it a try? Your inner tech nerd will thank you. 



Examples of popular technology podcasts include The Vergecast, WVFRM Podcast, and Tech Is The New Black.



Educational podcasts – learning while being entertained  

Learning can be a lifelong pursuit, and educational podcasts offer a fun and accessible way to acquire knowledge. By combining informative content with engaging storytelling, these podcasts offer a refreshing alternative to traditional educational formats. People can tune in while commuting, working out, or even doing household chores, making education more accessible than ever before. The vast array of topics covered by educational podcasts is staggering, from history and science to philosophy and pop culture. There truly is something for everyone, no matter what their interests may be. So why not give it a try? Not only will you expand your knowledge, but you might just discover a new favorite hobby. 



Examples of popular educational podcasts include Huberman Lab, YouTube Creators Hub, and History Hit.



Interview podcast– gaining insight from experts in various fields 



We have easy access to a wealth of information online, but sometimes, nothing beats a face-to-face interview with an expert in their field. And when it comes to gaining insight, high-profile guests are some of the best to speak with. These individuals have achieved great success and their experiences can provide valuable knowledge and perspective to others. Through interviews with leaders in different industries such as business, politics, entertainment, and science, we have the opportunity to learn from their successes and failures, as well as their unique perspectives on the world. Whether you're an aspiring entrepreneur, a curious student, or someone who just loves to learn, there's no doubt that interviews with high-profile guests can provide valuable insights and inspiration.



Examples of successful podcasts that have hosted high-profile guests include The Tim Ferriss Show, The Diary of a CEO, and On Purpose with Jay Shetty.




Tip: With the introduction of our multiplayer feature, you can easily record an interview podcast from different angles using just two iPhones!



Personal development-focused podcasts – practical advice for self-improvement  



In today's fast-paced world, it's easy to feel overwhelmed and unsure about how to improve yourself on a personal level. That's where personal development-focused podcasts come in. These podcasts offer practical advice and guidance on how to become the best version of yourself. With topics ranging from mindfulness to time management to goal setting, you'll find that there's always something new to learn and apply to your daily life. And the best part? You can listen to these podcasts while on-the-go, making them the perfect companion for your hectic schedule.



Examples: Lisa Bilyeu, The School of Greatness, and Tony Robbins.



Business and finance-related podcasts – tips on becoming a successful entrepreneur or investor



In today's world, entrepreneurial and investment opportunities are everywhere. However, with so many options available, it can be hard to know where to start. That's where business and finance-related podcasts come in. These resources offer invaluable insight from successful entrepreneurs and investors who have already been through the ups and downs of building a business or investing in stocks. With tips on everything from marketing strategies to financial planning, these podcasts are an excellent tool for anyone looking to start or grow their own business, or make smart investment decisions. So whether you're looking to learn from the experiences of others or just looking for some motivation to pursue your dreams, business and finance-related podcasts are an excellent resource to turn to.



Examples: We Study Billionaires, The Ramsey Show, and I Will Teach You To Be Rich.




There is something for everyone when it comes to podcasts. Whether you're looking for an education, a laugh, suspense, or even something that will help you reach your personal and professional goals, all are readily available in the form of podcasts. Take the time to explore the vast array of topics and genres available – there's sure to be something that resonates with you and can provide long-term value. And remember, if you've found something appealing look further into it as each podcast could quite likely offer even deeper insight into the subject matter than what was initially presented. So why not give yourself permission to go down a podcast rabbit hole and see where your interests take you? Download Detail for free from the iOS App Store today to start recording your very own podcast today hassle-free. 








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